A lifestyle water bottle brand that funds clean water projects in developing nations. GPS coordinates to the location of the project funded along with the community name is laser etched on each bottle, making each one a limited edition. For Water: For Life.
CLIENT: Blueprint is the brainchild of a group of young leaders from Alberta. Blueprint was born out of an entrepreneurial spirit, creative thinking, and a passion to provide access to clean water to children without it. For Water. For Life.
CHALLENGE: Bringing a brilliant concept and compelling product to life with visuals and messaging for a crowdfunding launch.
APPROACH: High-impact lifestyle visuals paired with memorable messaging highlighting unique features and impact of beautiful bottles.
RESULTS: A fresh, vibrant, playful brand and campaign with loads of creative assets to launch this worthwhile project into the world. SERVICES:
Working with Anthem was an absolute blast! They took the time to listen fully and understand wholly so they could get to the heart of the project and take it on with an excitement and enthusiasm that rivalled my own! Whether I knew exactly what I wanted, or had no idea whatsoever — they put their all into every single detail, bringing my vision to life in ways beyond my imagination. Their careful consideration, clear communication, and definite creative genius developed a strategy and delivered the content to drive my project to the end goal. Without them, I wouldn’t have known where to begin but their all-encompassing support, from start to finish, brought me to the beginning of something 100% original and 100% awesome!
Alicia Chung – Founder